Assist spearheaded a dynamic Multiplier Sport Event for GE FORCE on October 14 and 15, 2023, at Palamare Vicentini in Caorle (Venice), coinciding with the European Sitting Volleyball Championships.

The non-traditional setup featured personalized interactions at our stand, distinguished by a branded desk showcasing GE FORCE and Assist logos, EU funding acknowledgement, and a QR code for access. An LED display, prominent during match days and the final broadcast, maximized visibility. Branded backpacks, a tangible outreach element, complemented discussions with around 50 engaged attendees, spanning athletes, managers, and coaches from various sports entities nationwide.

Engagements, spanning Volleyball, Sitting Volleyball, Handball, and Basketball, delved into GE FORCE’s core elements, highlighting the training program and consultancy system. Discussions, while not formally recorded on attendance sheets, fostered meaningful dialogues on evaluating and enhancing Gender Equality. Despite varied representation, the pervasive challenge of gender imbalance in leadership roles resonated, with numerous women sharing personal encounters of sexism and discrimination within their organizations, emphasizing the project’s vital role in addressing these issues.

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